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BlackRock and the Institutionalization of Crypto

Updated: Jul 4


BlackRock's core strategy


BlackRock is the world's largest asset management company on the earth, managing over 12.5 trillion dollars worth of assets. They focus on indexes, maintaining a large amount of funds across many up and coming investment opportunities. With the rise of cryptocurrencies, BlackRock has jumped on the train and interacts with crypto through Exchange-Traded Products. Instead of getting their clients to set up crypto wallets, they allow them to buy shares of a trust on a traditional stock exchange. As of recently, BlackRock has expanded into iShares, which is a spot ETF that helps gain exposure to the pricing of Bitcoin. The main reason for them utilizing iShares is to generate a higher monthly income from Bitcoin for their clients.


Why does BlackRock matter for crypto


BlackRock and their entry into crypto has really helped the rise of Bitcoin. Their involvement affects cryptocurrencies in three ways: by proving its legitimacy, building a stronger infrastructure, and helping mining companies gain more capital.


With the largest asset management company on the planet dabbling in something like crypto, it puts crypto into more conversations when people discuss diversifying their portfolios. It also helps communicate the benefits of crypto to risk averse institutions, giving it more of a spotlight. When it comes to crypto infrastructure, BlackRock is not the company actually creating the digital assets. What they do is partner with companies, known as custodians, to manage the physical assets that make crypto an actual asset.


Beyond BlackRock investing into the companies that make the assets, they also pour investment money into Bitcoin mining companies. By supporting Bitcoin miners, they are investing into the security of the assets as well as the operations that go into transporting funds into different clients' wallets.


Investment in tokenization


BlackRock is also investing in technologies to tokenize traditional assets into a digital form. This helps the community a lot, speeding up transaction and settlement times, as well as reducing fees across the markets. Lowering any types of fees helps the market gain more exposure, and creates opportunities for more people to invest into these digital assets like Bitcoin.


The BITA ETF


Beyond price exposure, BlackRock has created a launch for the Bitcoin Premium Income ETF. Unlike your standard spot ETFs that just track the overall price of Bitcoin, BITA was designed to create monthly cash flow. It is managed by BlackRock and iShare, and sells roughly 20-30 percent of call options in the portfolio. By selling these specific options, the fund collects premiums, which are immediate cash payments that are distributed to shareholders as monthly income. This strategy is meant for investors who want immediate cash flow, and will expose the quick growth of assets like Bitcoin over time. This is a regulated tool that can help investors like me and you gain a regular flowing income during the maturity period for cryptocurrencies.


June 19, 2026




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