How Traditional Brokerages Are Embracing Crypto
- Landon
- May 1
- 2 min read
Updated: May 2
Intro
Traditional brokerages are now starting to integrate crypto into their platforms, bridging the gap between digital assets and traditional financial concepts. This is huge for cryptocurrency, because it provides a safe haven for your assets, being held in the biggest and best brokerage platforms in the United States. Today we are going to dive deep into this material, and clearly divide two brokerages to compare and contrast benefits and user compatibility. While looking at Robinhood and Fidelity, please know that these are just two brokerages, but both offer different crypto integrations that could be a great fit for you.
Fidelity: The Long Walk
Rather than classifying crypto as an active trading asset, they frame it as a long-term asset. You can buy cryptocurrency through Fidelity now, but a really interesting difference is that you can throw it into a Crypto IRA account. IRA accounts are used for tax advantages for retirement, disabling the capital gains tax once you turn 59 ½. Fidelity offers this to a customer that really is not trying to stay on top of the news and options all day, but would rather have an account that can build over time as you grow older. This makes it a lot easier for someone to break into the crypto world without all of the stress because they do not have to worry about daily news and politics. Fidelity does take one percent spread on all trades, but there are no opening fees which makes the contract extremely transparent.
Since Fidelity wants you to be in it long term, they offer specific digital assets that will help you stay on track for long-term wealth. They will offer currencies like Ethereum, Solona, and Bitcoin to create a more stable account for its users.
Robinhood: At the touch of a button
Robinhood takes a different approach on crypto assets, and offers more speedy trading processes with a huge variety of assets. Robinhood has mastered being a brokerage that gives you complete access 24/7. They have a mobile app in which you can purchase and sell assets at the click of a button, providing users with clarity and trust in the platform. They also include market, limit, stop, and stop-limit orders to give users complete control over their trade. They do fees differently than Fidelity in that they take based on how good you perform. Although they advertise “No Commissions", they look at your 30-day history and charge a transaction fee according to how well you performed. Robinhood is going to offer a ton of different assets that fidelity will not offer, expanding around the big name assets and giving users more options in how they want to trade.
Outro
I think that both options have their pros, but at the end of the day it should be determined on how you want to trade. Both platforms are user friendly and offer different processes that might work for one person but not another. I think someone looking into this should focus on how they want to build their wealth, because each platform has their advantages for either long-term trading or day trading.
May 1, 2026
